Automobile manufacturers have adopted the concept of “mobility companies”, but their promises to diversify transport with small electric vehicles rarely specify. Rivian seek to change that with Alsoa new company focused on electric micromobility. And be careful, because its goal is to launch in 2026 an innovative urban vehicle that is not a conventional car.
Unlike other attempts in the sector, Also It will not remain in concepts. «We do not want to show ideas, but real products that people can buy“He said Chris Yupresident of the company. Although the exact design remains a mystery, it is known that it will include microcoches and two and three -wheel options, applying the philosophy of Rivian: «ELetrification, vertical integration and total software control ».
What do we know about Also?
Also He was born as an internal project of Rivian More than three years ago and now operates as an independent company, although it maintains close links with its matrix. Rivianin fact, it is still a key investor and its CEO, RJ Scaringeis part of the Board of Directors. The company has also secured 105 million dollars in financing to boost its plans.
Plans, which, by the way, we do not know what will happen due to all the economic measures recently driven by the administration Trump. Yes, we talk about the damn taxes in the form of a tariff.
Yu clarify that Also It does not simply seek to make smaller electric vehicles, but compact mobility solutions, agile and easy to produce. His proposal responds to the growing demand for car alternatives in congested cities. With regulations such as those of Paris, Madrid, London …
Without a doubt, the sector is booming. A report from McKinsey of 2024 reveals that the use of bicycles and electrical scooters shared in the US has grown between 8 % and 17 % per year since 2018. However, few automotive companies have seriously opted for this market. Sling and Toyota They have explored options, but without great impact. In Europe, as we all know, everything follows the same path. Well, more or less.
What the brand says that the difference from other companies is its modular approach. It is based on the idea of a common base adaptable to different types of vehicles, from scooters to microcoches. In addition, the user experience will be key, vehicles will recognize the driver and adjust to their preferences, and all completely automatically.
Although the details remain in the most absolute secret, Also Plan to present its first model in the US. This same fall, with deliveries from 2026. The initial plans of the Californians included Europe. But, as we commented at the beginning, all this may have changed due to the tariff war that the markets are adopting.
Of course, in the following years, they will launch more vehicles for consumers and companies. But be careful Also will prioritize private property over shared mobility services.
Finally, Yu He is confident that electrification and the need for efficient urban solutions will boost this proposal. «In many regions of the world, scooters and tricycles are the predominant means of transport, but electrification remains low. There is a great opportunity to transform urban mobility”
