Zaironthe new Spanish motorcycle brand with an urban vocation, has participated in the annual ‘Women in Retail’ (WiR) event, held on February 17 at the Círculo de Bellas Artes in Madrid, which brought together nearly 200 professionals from the retail sector, including collaborators and brands.
Founded in Spain by Javier Rodríguez PérezZairon was born with the ambition to redesign urban mobility by combining aspirational design, accessible technology and an honest and functional user experience. The brand will begin its arrival in the Spanish market in May with four models of scooters and conceives mobility as an extension of personal identity, offering a more conscious and current alternative.
Zairon donates his first scooter for a good cause
Zairon’s participation in Women in Retail was part of the charity dinner organized by WiR in favor of Ángeles por la Infancia, an initiative that has the collaboration of several foundations: Juegaterapia, Fundación Theodora, Pequeno Deseo, Porque Viven and CTNNB1.
During the event, Zairon donated his first scooter, the Zs2which was the star gift of the edition. This action was a direct donation from Zairon to WiR, and the funds raised from the tickets will go entirely to the Angels for Children association. This motorcycle is the first to be delivered, even before the models officially arrive in Spain.
The protagonist model, Zairon Zs2, materializes the brand’s vision as an urban companion for everyday life, combining reinterpreted classic aesthetics and modern sensibility. Every detail is designed to achieve visual balance, personality and urban coherence.
Beyond its technical characteristics, which will be officially presented in the second quarter of 2026, the Zs2 represents Zairon’s starting point: A different way of moving around the city with reliability and its own character.
Zairon’s participation in Women in Retail reflects a natural affinity between both organizations. WiR is a community created by professional women in the retail sector to make talent visible, generate references and promote equal opportunities, at the same time reinforcing the strategic role of retail in society.
With this action, Zairon begins its journey by associating itself with an environment that promotes change, diversity and social commitment, reaffirming its intention to be much more than a scooter brand: a new way of understanding mobility and how we want to experience the city.
