One of the most important events in the history of Moto Guzzi is getting closer every day: next Thursday, September 3the largest edition of the GMG will begin (Moto Guzzi World Days) in the trajectory of the event, which will mark the inauguration of the new and ultra-modern venue in Mandello del Lario. The brand celebrates like this the 105th anniversary of its foundation and, above all, it begins a new crucial chapter in its history.
Moto Guzzi World Days 2026: An edition full of history
The new Moto Guzzi headquarters, “which will be our base for the next 105 years,” explains the brand, it is a unique and futuristic work of industrial architecture, which draws inspiration from more than a century of history, enriching it rather than distorting it, and accurately reflecting Moto Guzzi’s vision of innovation.
The missing Roberto ColaninnoCEO of the Piaggio Group since 2003, declared at the time when presenting the project: “The new factory will be a point of reference for fans of the brand, for the young world and for international tourism. For all those who want to get closer to the uniqueness of Moto Productos Guzzi.”
“A place to create, experiment, enjoy experiences and feel authentic emotions, where love for the brand merges with a vision of the future”say the organizers of the event. These are ultra-modern, high-tech facilities, where the 21st century Moto Guzzi models will come off the production line, in the same place where they have been manufactured continuously since 1921.
But it is also a place where tradition and innovation meet, and where corporate culture and cutting-edge technology come together. The new Moto Guzzi Museum celebrates a unique history in the world, based on technology, design and constant innovation. The new spaces, located within the original perimeter of the factory, have been designed to welcome visitors from all over the world.
In short, a modern center that also includes the large Motoplex store, dedicated to shopping, as well as a cafeteria and spaces for workshops and events. Everything will be open to the public free of charge. from Thursday, September 3 to Sunday, September 6prior online registration on the event’s official website.
The GMG 2026 will focus on fun
Thousands of fans from all over the world are expected to gather at GMG 2026. One of the highlights of the packed program will be the grand parade on the morning of Saturday, September 5, when thousands of Moto Guzzi motorcycles will ride the route from Lecco to Mandello del Lario. There will be four days of music, with stage and entertainment provided by Virgin Radio.
Free test rides of the entire Moto Guzzi range will also return, and the street food area will be packed with delicious options, as always. GMG 2026 events will focus on fun, passion for the best motorcycles in the world and events open to everyone. All information and details on how to register for free entry are available on the event website.
