From now on, all electric models of the golden wing firm will incorporate the “Honda” logo, while its traditional Wing emblem will continue to be used for motorcycles with internal combustion engine (ICE).
Additionally, the emblem that appears on the fairing of ICE products in the FUN category will undergo a design change. Thus, the emblem will be applied “Honda Flagship Wing” for the brand’s flagship products such as CBR, Gold Wing and Rebel.
The new emblem is already used on the brand’s electric cars
With more than 75 years of experience developing internal combustion engines, Honda is accelerating the path toward motorcycle electrification in response to today’s environmental challenges. After declaring 2024 as the start year of its global expansion in the field of electric motorcycles, the company has begun its large-scale deployment in Asia, with plans to progressively expand throughout the world.
As part of this global initiative, the brand will introduce the new “Honda” emblem for its range of electric motorcycles, currently used on the company’s electric car models. This new logo will be applied not only on upcoming global electric models, starting with the Honda WN7, but also at authorized Honda electric motorcycle dealerships and in racing activities.
As a symbol of the Japanese firm’s commitment to electrification, this brand represents the search for a new value for electric vehicles, clearly differentiating itself from conventional models with internal combustion engines.
New emblem design for ICE models
For ICE models in the FUN category, Honda will introduce a new emblem design “Honda Flagship WING”. The previous design featured the wing in silver on a red background. The new logo adopts a simplified wing motif, represented in a monochromatic palette, allowing greater harmony with a wide variety of models and colors, while conveying an image of evolution and closeness.
In line with current expectations regarding sustainability, the new emblem also incorporates sustainable materials, reaffirming the brand’s environmental commitment.
The new logo was recently presented for the world premiere on the V3R900 E-Compressor Prototype during EICMA 2025, and will be progressively implemented from 2026 on the firm’s flagship models.
More information and details on the official Honda website.
