Harley-Davidson recently announced its plans for the 30th edition of its famous Harley Owners Group (HOG) European Rallywhich will take place for the first time in Senigallia, Italy, June 6-9, 2024. A free and “open to the public” event, where motorcycle fans will be able to tour the region until they reach their destination.
This iconic event, usually held in a different location each year, regularly attracts more of 50,000 fans of motorcycles, Harley-Davidson lovers and members of the Harley Owners Group. This edition will take place in the historic riverside and coastal port city of Senigallia, located in the Italian region of Marche, near Ancona and less than two hours south of Bologna.
Harley Owners Group European Rally 2024 in detail
He Harley Owners Group European Rally 2024 will feature a variety of activities related to HOG and the American brand, as well as music, fine Italian cuisine, entertainment, shopping and much more. Harley-Davidson has partnered with several local Italian companies and brands to deliver what promises to be a spectacular event.
This year’s main stage, located in the central Piazza Garibaldi, could not be more picturesque. The imposing square, surrounded by emblematic buildings, will be attended by headliners and artists from Italy and other countries who will perform on Thursday, Friday and Saturday. Music programming is being curated by Virgin Radio’s DJ Ringo and will be announced shortly.
Visitors who want to go out and ride can do so with an exclusive off-road experience on the Pan America 1250 Special. In collaboration with the renowned Italian adventure touring academy “Di Traverso – Adventouring”, attendees will be able to participate in a half-day guided adventure on road and local Strada-Bianci off-road routes, touring some of the best off-road tracks. road in the area.
This activity can be reserved for lovers of Harley-Davidson Pan America and other brands of Adventure Touring motorcycles to experience. Adventure enthusiasts will also be accompanied at the event by the elite Dakar driver, Joan Pedrero, who recently managed to finish the 15th edition of the Africa Eco Race on the back of a Pan America 1250.
Pedrero finished 1st in the maxitrail category, and 25th overall. Harley-Davidson’s participation in the competition has demonstrated the capabilities of the Pan America 1250. On the other hand, Harley-Davidson is also happy to announce that Deus Ex Machina will also join the activities as a collaborator of the event, contributing its custom style unique and biker culture.
No Harley Owners Group rally would be complete without the iconic Harley-Davidson Flag Parade, where thousands of motorcycles will ride through the heart of the city and past historic landmarks on Saturday, June 8.
Fans will also have the opportunity to show off their creative bikes at the Custom Bike Show, which will take place in Piazza Garibaldi on Friday, June 7. More information and details about the 30th edition of the Harley Owners Group European Rally on the brand’s official website where the Rally Packs are now available.