In recent months, KTM He has monopolized headlines in the world of motorcycling, but not precisely because of his sporting successes. The one that once was one of the most leading and recognized brands in the sector, is now mired in a deep financial and institutional crisis, as we all know.
And, according to the most recent rumors, their future could be more linked to Canada than we imagined. Yeah, Recreational Bombardier Products (BRP) would be interested in taking control, or at least with a good part of KTM.
The decline of KTM It began to become evident last year, when the company accepted insolvency protection. The figures were alarming, sales by the soil, an accumulation of stock equivalent to a full year of production, debts that amounted to billions of euros and a forced corporate restructuring that included the purchase and subsequent resale of MV Agusta.
As if that were not enough, KTM He also announced his departure from MotoGP From 2026 and made mass layoffs that affected its global template.
This 2025 was raised as a turning point. The entrance of the Indian giant Bajajwhich was already a strategic partner, seemed to contribute a breath of fresh air. However, hope lasted little. The agreed debt payment plan did not achieve the necessary consensus, which caused a new pause in the activity and unleashed an internal struggle in the Board of Directors.
Obviously, everything indicated that the company’s control was going to slide from the hands of Stefan Piererwho had been the visible face of KTM For decades and directly responsible for their success.
What does BRP want to do with KTM?
Now, and in this critical context, new actors have entered the conversation. The name of BRPknown for brands like Can-Am, Ski-Doo, Lynx, Sea-doo, Manitou, Quintrex, Student and the legendary Rotaxhe has won prominence. According to several media, the Canadian giant would be interested in acquiring KTM Or, at least, certain key parts of the group. This possible operation would make quite a strategic sense, especially if we consider that Rotax I already had more than direct contacts with those of Muchofen.
The offer of BRPhowever, it would be valued only in the event that KTM I suffer an even greater collapse. The intention would not be so much to pay the current value of the brand, but to buy it at the liquidation price, a usual practice in corporate rescue operations.
In response to questions from our colleagues, BRP declared: “Our organization always looks for ways to achieve long -term profitable growth. In addition to focusing on organic growth, our team continuously evaluates opportunities for mergers and acquisitions. However, we do not comment publicly rumors or speculation”
As we have not tired of telling you, in addition to BRPother entities are also interested. In fact, the US investment bank Citigroup It has been exploring the market for more than six months in search of potential investors for Austrian factory.
Among the most outstanding firms are Global Management Apollo and Blackrocktwo giants of risk capital that could inject liquidity and restructure the company from within. Obviously, if the agreement comes to fruition.
Only a few weeks ago, the possibility of a total collapse of KTM It seemed distant or unreal. Now, however, the scenario has changed dramatically. Although it is unlikely that the brand disappears completely, given its history, its technology and its brand value, it is not unreasonable to think that it might need a deep fall to be reborn, even with a new owner and a completely different structure. But, time to time. Let’s see how this soap opera ends.
