Honda is consolidated one more year as the largest motorcycle manufacturer in the world, managing to market in last year 2024 More than 20 million units throughout the planet. This is equivalent to the total 40% of the market share or what is the same: 4 out of 10 motorcycles that are sold in the world are currently signed by the Japanese brand.
Roughly, these would be the most striking figures that Honda has presented in its annual sales report. In addition, the signing of the golden wing not only hopes to maintain this growth rate in the coming years, but has set a target on the horizon in commercial terms: Get to sell 30 million motorcycles every season for the year 2030thus reaching a historical milestone in this regard, since we talk about 50% of motorcycles enrolled worldwide For that date, according to current estimates.
“Honda is Honda”, worldwide
The corporate committee held by Honda Motor Co., Ltd. was attended by Minoru Kato (Executive Director, General Director, Responsible for Motorcycle Operations and Power Products, Motorcycle Business Unit) and Daiki Mihara (Operations Executive, Head of the Motorcycle Electrification and Energy Products Business Unit, Electrification Business Development Operations)
Both were responsible for exposing the total figures with which the brand closed last year 2024. In addition, they presented to those present the development plans in which the firm works, all those initiatives related to the environment where they hope to reduce significantly their Carbon footprint, as well as expand its current range of electric models.
At present, Honda has 37 production plants in 23 countries, more than 30,000 official dealers around the world. In addition, the brand is on its way to reaching the milestone 500 million units of accumulated overall production of motorcycles. Although the Asian market is its largest customer, with 85% of total sales, the markets of Japan, Europe and the US represent 6% (1.2 million units).
According to current estimates, it is projected that global motorcycle sales will grow to 60 million units by 2030, including electric vehicles. On the other hand, Honda captured the largest market share in each of the five key motorcycle markets in Europe (Italy, Germany, France, Spain and the United Kingdom). Here you bet on medium and high displacement models such as CB, CBR, Africa Twin and Rebel. Also the new Hornet and Translap.
In addition, Honda developed the first V3 motor for the world’s motorcycle equipped with an electrical turbocharger. With the plan to adapt it to future FUN models, Honda continues development towards mass production. All this without forgetting its effort to achieve carbon neutrality for all its motorcycle products during the 2040s, including the popularization of electric motorcycles.
For this, the brand will focus on the following points:
- Expansion of the product range
- Establishment and improvement of the loading and use environment
- Reduction of the cost of ownership of electric motorcycles
- Batteries reuse and recirculation
Finally and referred to the initiatives to reduce the environmental impact of the brand, both in the manufacture of its products and in the corporate activities of the brand, Honda is expanding the areas in which its flexible fuel models are available, taking advantage of its Experience in Brazil in the introduction of flexible fuel models compatible with a mixture of fuels such as gasoline and ethanol.
Likewise, the Kumamoto factory in Japan is equipped with solar energy generation systems and lithium -ion storage batteries with A 9.3 MW energy generation capacity and a storage capacity of 20 MWh As of the current fiscal year (FY2025) that ends on March 31, 2025.
The Manaus factory in Brazil preserves a forest conservation area of 1,000 hectarescontributing to carbon neutrality through the effect of absorbing CO₂ of the forest. In addition, Honda is increasing the use of sustainable resources with low environmental impact through several measures, including the expansion of “Durabio” plastic applications and the use of recycled materials, from car bumpers to motorcycles.
