Ruroc x Ace Cafe: The subculture of motorcycling

Ruroc has just launched a new collaboration with the Ace Cafe. Three helmets with a different design, but a lot in common. In fact, they are, logically, inspired by these famous motorcycle cafes.

Like Ruroca British brand that emerged from a passion for motorcycling, the Ace Cafe It enjoys worldwide recognition, with branches in five countries, all of them inheriting the spirit of the original establishment that opened in London in 1938.

In honour of this symbol of motorcycling, as we are telling you, both industry players have joined forces to offer 3 exclusive designs, in limited edition and created for those seeking strong emotions and speed.

Hollie Weatherstonebrand director of Rurocsaid: «It is a real honour to be able to present to our community a collection alongside such an iconic brand as Ace Cafe. As a British brand, we felt there was no better collaboration to celebrate what represents so much more than just a coffee; it is a subculture of motorcycling, very similar to our own ever-growing community of riders.«.

Ruroc x Ace Cafe

Holliekeep going: “With this collection, we offer unique designs across three of our lines, each individually capturing the distinctive style and essence that Ace Cafe is famous for. Each design of our AT4.0 STREET, TRACK, and the new EOX helmets gives fans of both brands a truly unique and distinctive look.”.

The collection Ace Cafe will be available in very limited quantities on the AT4.0 STREET, AT4.0 TRACK and the flagship EOX model. Each helmet comes with a limited edition badge, patch and stickers. This collection will be available for purchase from July 24th.

Ruroc x Ace Cafe

The price of the Ruroc Ace Cafe collection is as follows:

  • AT4.0 STREET – Ace Café – 319 euros.
  • TRACK AT4.0 – Ace Cafe – 749 euros.
  • EOX – Ace Café – 639 euros.

Ruroc x Ace Cafe

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