BMW has successfully closed the 20th edition of its emblematic BMW Motorrad Days 2024 in Spain, an event that has brought together more than 10,000 motorcycling lovers. This great meeting, held from October 18 to 20 in the historic city of Peñíscola, transformed the town into the heart of Spanish motorcycling for an entire weekend. Attendees enjoyed activities in a festive atmosphere full of passion, where BMW has shown its commitment to the motorcycle community.
Product testing and presentation of the new BMW R 1300 GS Adventure
One of the great attractions of this edition has been the possibility of testing the full range of BMW motorcycles. With more than 3,000 tests carried out, fans had the opportunity to learn in depth about the on-road and off-road capabilities of the brand’s models.
This year, the test routes were carried out in the incomparable setting of the Sierra de Irta national park, which offered participants an immersive driving experience among natural paths and spectacular views.
The undisputed star of the event was the new BMW R 1300 GS Adventure, which was presented exclusively to attendees. This motorcycle, with its improved features and robust design, captured the attention of all the bikers who came to see and test it.
In addition, attendees were able to discover the latest developments in accessories and equipment for both motorcycles and motorcyclists in the different product tents installed at the event.
Activities for everyone with BMW Motorrad Days 2024 in a unique environment
This year, BMW has prepared activities for all profiles, from beginners to experienced bikers. Peñíscola, with its charming surroundings and strategic location, turned out to be the ideal place for this event, which brought together friends of the brand, ambassadors, collaborators and official clubs.
The family atmosphere of BMW Motorrad Days 2024 allowed companions to also enjoy a wide range of activities, from guided routes to workshops and entertainment spaces. The organization also made an exhibition area available to attendees where they could learn about new BMW and all the group’s brands.
Live music and an unforgettable celebration at BMW Motorrad Days 2024
The musical touch of the event came from the hand of legendary artists such as Ariel Rot, Celtas Cortos and DJ Nano, who enlivened the days with their live performances, creating a festive atmosphere that spread throughout the city. The music, combined with the passion for motorcycles, made this 20th edition a memorable celebration.
