The consolidation of the Asian giant Zongshen in Europe is now a reality with the arrival of Cyclone Motor, its premium brand, in Spain. This first foray into our country has the support of the Multimoto Group, which will be in charge of distributing the motorcycles throughout the territory. This collaboration guarantees a robust dealer network, which has 32 confirmed points of sale, with plans to reach 50 by the end of 2024.
Cyclone’s entry into Spain is just the first step in an ambitious project that will extend into 2025, when the brand will bring up to six new models to the market, consolidating its presence and expanding its offering for different niches of riders. The launch of the brand in Spain marks a milestone in the Zongshen Group’s global expansion strategy.
Founded in 1982, Zongshen has managed to position itself as one of the most influential companies in the sector with Cyclone as its premium brand, created to bring its technological innovations to Europe. Along this path, the Multimoto Group, with More than 30 years of experience in the distribution of motorcycles in the Iberian Peninsula, becomes the key partner for this new stage.
Together, Zongshen and Multimoto are positioning Spain as the first European market for the brand, a commitment that reinforces the relevance of this collaboration. With the first units already available in Spanish dealerships, Cyclone begins its commercialization with the clear vision of expanding its product range in 2025 and consolidating its success in the market.
The first Cyclone units are already in Spain
The Asian brand is making its debut in the Spanish market with three models:
- The Cyclone RX1a 125cc trail bike perfect for young riders looking for versatility both on and off road
- The Cyclone RX4, a 401cc trail bike for A2 license holders, ideal for those who want a reliable off-road motorcycle for long journeys
- The Battloa 125 cc naked with an agile and sporty proposition for everyday urban use.
Each of these models is now available at all Cyclone dealers along with a range of genuine accessories such as the aluminium pannier kit. In Cyclone’s own words: Saul OrvizCountry Manager of Multimoto Spain:
“Interest in representing Cyclone is very high, and even more so after the confirmation that Zongshen has acquired Loncin, making it the largest manufacturer in China. We are choosing distributors with patience and analysis, making sure that each dealer has the capacity to represent the brand in an optimal way. The interest of the end consumer is growing exponentially, which fills us with energy to face this initial stage in the Spanish market with the greatest possible motivation.”
That is why Cyclone Motor not only has test units of its RX4 in most dealerships, but is also preparing the “Cyclone Days”very special events where fans can get up close and personal with the Cyclone experience.
In addition, during 2025, Cyclone plans to expand its catalogue with up to six new models that will cover different categories: scooters, medium and high displacement trail bikes, custom and naked bikes. These new models, which will be presented at EICMA 2024 in Milan, will be introduced in different markets according to the needs and demands of each one. More information and details on the brand’s official website.
