He Xiaomi SU7 It is the first car from the Chinese technology firm and it is an electric sedan that was surprising for its performance and for some new features it introduced. The fact is that before its arrival in Europe, they have already launched it in China and opened orders for this copy. The surprise was huge when seeing the reception it had from the public, as madness broke out and accumulated more than 50,000 orders on average hour. We are going to analyze the reason for the instant triumph of the first car of the specialized mobile company.
The first are the impressive figures that are record. There were 10,000 firm orders in four minutes, it reached 20,000 reservations after seven minutes and reached 50,000 when barely 27 minutes had passed after the orders were opened. To date there have already been exceeded 90,000 reservations of the Xiaomi SU7 and could reach six figures this year. One of the reasons why this electric model has been so successful is that it has a very competitive price in China, below what we could expect in Europe.
The most basic SU7 is advertised from 215,900 yuan, which It would be about 28,000 euros at the exchange rate. With this, it can be placed almost 4,000 euros below what the Tesla Model 3 costs there (245,900 yuan) and makes it very attractive for that market. Not bad at all considering that it is a model of propulsion with 295 HP of power and a 73.6 kWh LFP battery (from BYD) that allows it to achieve a autonomy of 700 kilometers According to the Chinese CLTC regulations, it will be somewhat less with the European WLTP.
Although things go further in Pro version thanks to the CATL 94.3 kWh battery, with which it achieves 830 kilometers and which has a price of 245,900 yuan (about 31,272 euros). The top of the range of the Xiaomi SU7 is the Max, the all-wheel drive one with 673 HP and a 101 kWh battery, whose maximum price is 299,900 yuan, which would be 38,139 euros. Another milestone that the brand achieved in the presentation of the car was during the live broadcast, as there were more than two million viewers on WeChat while Lei Jun, executive director of the company, gave all the details.
