It seems that Harley-Davidson begins to understand what the present and future scenario is within the two-wheeled sector. The announcement of a new access model baptized under the acronym Sprintgiven that.
A news that comes after the presentation of the business report of the brand referring to the second quarter of 2025. It has been during this act when Jochen Zeitzexecutive director of the company, has confirmed the new plans of the Milwaukee firm.
The Sprint 2026 will open a new episode in the history of Harley-Davidson
For those who do not know, in the decade of the sixties Harley-Davidson took the 50% capital of Aermacchi, a well-known Italian brand specialized in the manufacture of low displacement motorcycles and that competed directly with such venerated, before and now, such as Vespa, Ducati and Lambotta firms.
The idea of the North American company was to compete with the small engines of two and four times outside of Europe and Japan, without having to invest large amounts in the design and development of a new range of low and half -displacement models.
Subsequently, Harley-Davidson took the total Aermacchi and continued to manufacture them until the end of the 1970s, at which time they sold the brand definitely to Cagiva.
During that period, Aermacchi Harley-Davidson were marketed in concessionaires throughout the United States. Among the models offered by the brand’s offer was the Sprint, a mount designed under a simple technical architecture. This included an OHV engine four -time air -cooled, with five -speed gearbox.
Initially, it was offered with a displacement of 250 cc, although at the end of its commercial life it increased to 350 cc. The Sprint produced 18 hp from the factory, but could be easily increased with the correct adjustments. Now, under this same idea, although adapted to the needs of the 21st century, Harley will once again use these acronyms in a new bill, with which he intends to give the starting gun to a new access range.
The idea is to be able to offer A model with a price of less than 6,000 euros And it is very likely that it will be officially presented before the end of the year. On the subject, as Motorcycle’s companions detail, Zeitz commented on the future Sprint: “Inspired by our inheritance and the spirit of the iconic Harley-Davidson Sprint motorcycle, this new motorcycle embodies the audacity, irreverence and fun, capturing the rebel energy that defines the Harley-Davidson experience.”
“With its launch planned for 2026 and its presentation to our global dealer network in October, I am pleased to announce that our entrance price is less than $ 6,000. We believe that this motorcycle will not only be very accessible, but also profitable, which marks a significant advance to boost the future profitable growth of Harley-Davidson and open a new path in the motorcycle segment for the company clue”.
Likewise, Jochen Zeitz said that Harley-Davidson has been working on the idea of an access range with the Sprint as the first model of it: “This motorcycle has been developing since 2021. It is taking time, but we trust that it can generate a profit margin.”
Concludes: “And from there, obviously, we can build a profitable business in several segments in which we have not competed, or in part, such as the Cruiser segment, in which we did compete before. But, as you know, this has not been a profitable business in many decades. We believe that, with the way we have designed this product, it will be profitable.”
